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In terms of type of website development London-based companies has to offer, it is not much about the texts anymore. Rather, images often dominate web pages and copies are often relegated as footnotes. Conventional wisdom has it that pictures can attract attention faster than words. Since getting web traffic is vital, web developers treat websites as online billboards. No wonder images dominate a web page nowadays.
This principle is largely true with online commerce websites. Since it serves as a retail store on the Internet, customers must be able to access a “rack” of the items being sold. Accompanying texts are two paragraphs at most. Rather than describing the look of the product, the copy depicts a creative description regarding the item.
If the design is military-inspired, the texts will include words or phrases that a commanding officer might say.
In other words, the finest web development company London can have is one that fully understands how to sell their client’s brand. Because of which, they use their expertise to maximize the exposure of each item to generate higher sales. As for non-commerce websites, the selling part comes in the form of increasing web traffic. Therefore, the interface should be clean and pleasing to the eyes.
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